According to the data in the report of the Supreme Council of ICT, the market share of payTV is just 30%.
There are about 6M subscribers to payTV services in Turkey, where total number of households is assumed to be 20M.
There are about 6M subscribers to payTV services in Turkey, where total number of households is assumed to be 20M.
FTA: Free to Air / Ücret ödemeden izlenilen televizyon |
PayTV subscribers are mainly taking service via satellite, 69%. Cable has a static number of subscribers, which is around 1,2M which makes 20% of payTV and IPTV has more to do, with just 11% of market share.
PayTV operators should concentrate on increasing the market itself, before their share in the market. But as nearly all TV channels are FTA in Turkey, it is not a simple task.
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